DLR Media has become the official brand partner of Dundee Stars Ice Hockey team in a one-year deal lasting until the end of the 2020 season.
The new partnership is the latest step for the Dundee Stars brand as it aims to “reinforce its position in the top flight of UK ice hockey.”
Daniel Rosie, Managing Director of DLR Media, said: “We are delighted to announce this new partnership between DLR Media and Dundee Stars. I am excited about the opportunity it presents for our company. This new partnership will expose our industry-leading brand work to an even greater number of local and national fans.”
Elliot Shaw, Commercial Manager of Dundee Stars, said: “We are delighted to be teaming up with DLR Media for the coming season. Daniel and the team have been a pleasure to work with and their professional output will give us a platform to grow the Stars brand even further.”
The company is to continue it’s growth within the sports industry and has seen a flurry of activity within this sector recently.
The Dundee Stars are Tayside’s professional ice hockey club currently playing in the UK’s Elite Ice Hockey League (EIHL). Throughout the hockey season, the Stars compete with the country’s finest from Belfast, Braehead, Cardiff, Coventry, Fife, Guildford, Manchester, Nottingham and Sheffield. The club is now in their tenth season in the Elite League and 18th as an established club, the organisation is going from strength to strength.
The Stars play home games at the modern 2500-capacity Dundee Ice Arena which is host to over 4000 events per year. The Arena has an annual footfall of 300,000 which includes audiences from many different backgrounds.
If you would like to find out how DLR Media can help strengthen your own brand presence, get in touch with our team today at www.dlrmedia.co.uk